More about me
My current gig
Creator | Chief Wellness Officer | Marketer at Parent Poppin– a café and well-being space with a mission to fill the social care gap for new parents.
I’m looking for an opportunity to work with a purpose-driven scale-up organisation.
Stuff I do
New Customer Acquisition, Brand Value Proposition, Product Launch, Customer Funnel, Marketing Experimentation, Analytics, Human-centered Design.
Size matters: I’m experienced with large corporates, small businesses, and tech start-ups.
Get in touch
Share with me your story, and what challenges and excites you. I’m always looking for opportunities to collaborate – so shout out if you need help brainstorming, or if you want to get together to share skills and knowledge. Contact me.
Things I am proud of
Launched a new product which generated $2m in revenue in the first 3 months
Created a unique business concept that fills a social gap, making a difference in new parents' lives.
With no prior experience, I created successful strategies, frameworks and processes from scratch for multiple marketing areas for a major Australian company
I raised a little human baby to be a kind, cheeky and confident toddler.
My inspirations
Creative: Contagious, AdAge Creativity, Dandad, people watching
Brands: Dove, Coca-Cola, Airbnb
New tools and industry updates: Growthtribe YouTube channel, Neil Patel, This Week in Startups podcast, We Are Social, Search Engine Land.
My network
I have a large network of marketing specialists in Australia in the areas of SEM/SEO, Creative, Content, Digital, Public Relations and many more
I can provide access to talented freelance resources at a much cheaper price than top-quality agencies. (Of course, something’s gotta give: speed!)
Brands I worked with
My blog
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